The CWG Design for Placemaking aims at investigating on a possible specific design perspective about the activities and interventions included in its renewed definition. Indeed, the initial characterization of placemaking mainly based on territorial marketing and the attraction of tourists, has been lately intended as a citizen collaborative process by which shaping the public realm (the commons) to maximize public value. It is an opportunity to study possible reconfigurations and re-signification of public and private spaces acting both on the “light” infrastructural and intangible (cultural, relational, etc.) levels, through the engagement and inclusion of a variety of stakeholder and bottom-up groups. The approach guiding the CWG is responding to the New European Bauhaus principles of beauty, sustainability and togetherness.