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Mission Statement
"We educate students to become highly qualified professionals for the jobs of today and tomorrow and develop practice-based knowledge and innovations that contribute to a sustainable society."
Our core values
Responsibility: We take responsibility by educating students who find their place in society and help society move forward. We take responsibility by helping shape social tasks.
Resilience: We see challenges as opportunities to learn and grow from. With that attitude, we train our students to become resilient professionals and gear our organisation to agility.
Connectedness: We bring people together. To (learn to) work together. To (learn to) live together. To (be able to) belong somewhere. A school where everyone feels welcome, safe, seen and known.
Justice: We give students access to equal opportunities in society, based on talents and ambitions. Our teaching and practical research contribute to reducing inequality of opportunity.
International Role
One of 55 Dutch Universities of Professional Education. Actively involved in 2 major international networks. Bilateral agreements with 60 international partner institutions.
National Role
One of 10 regional Universities of Professional Education.
Main Focus
Each bachelor programme focuses on adding meaningful values to daily life through communication, media or information technology. Students are being challenged to develop their competencies such as creativity, entrepreneurship and interdisciplinary collaboration.
Our education is practice-driven and can be found throughout all years of our courses: practical cases and issues as a group assignment, embedded in education modules or advanced minors and electives, individual internships and graduate studies, but also in the form of guest lectures, workshops and business safaris (i.e. a trip where students visit multiple companies from an exploratory perspective).
We are constantly looking for themes in which cooperation with companies and universities is possible. The fresh view and up-to-date knowledge of our students often lead to innovative concepts, advanced insights and prototypes that are highly useful.
CMI is closely linked to the research centre Creating 010, which conducts applied research to better utilize the potential of the creative industry in Rotterdam.
Faculties and Departments
School of Communication, Media and Information Technology (BA degree courses)
Bachelor Level Programs
School of Communication, Media and Information Technology
BA Software engineering
BA Computer engineering,
BA Creative Media and Game Technologies,
BA Communicaton & Multimedia Design,
BA Communication,
BA Applied Data Science and Artificial Intelligence
Master Level Programs
NA
Research Activity and Main Areas
CMI is linked to the research centre Creating 010.
Creating 010 is a Research Centre that focuses on transformations in society that are related to ongoing digitisation and developments in the field of information and communication technology. Creating 010’s research always considers people within their social context. Designers, developers and appliers of technology all play an important role in this regard; the choices they make allow them to address the often difficult challenges posed by technology, for example by opting for secure data storage and open source software. They are also in a position to shape future developments, by considering the needs of users, stakeholders and society at large in the design of not only products and services but also shopping districts and cities. This is also the perspective from which Creating 010 contributes to the development of innovative educational concepts.
Another important consideration is how ICT and digitisation can facilitate the development of networks of individuals, organisations and businesses, thus promoting further innovation and development. This is why Creating 010 also researches new models for realising in practice the added value of networks for citizens, institutions and businesses.
The main sectors we consider are the creative industry and ICT, both of which play a key role in defining the form and content of transformations in sectors such as social care and healthcare, entrepreneurship, retail, and urban development. Creating 010 collaborates closely, though by no means exclusively, with the Institute for Communication, Media and Information Technology (CMI) and the Hub: Technology (HR WERKplaats Techniek). Creating 010 approaches its research themes from an interdisciplinary perspective, often in collaboration with social partners, educational institutes and research centres within and outside the Rotterdam University of Applied Sciences.
Business Model Innovation in Creative Industries
Though the creative industries are usually associated with the innovation of products and services, they also play a pioneering role in creating, providing and claiming value: the innovation of business models. Here too, the creative industry can serve as an inspiration to other sectors. The goal of this project is to identify, based on qualitative research, patterns of innovation in how actors within this sector are designing their business models – particularly, though not exclusively, within the sharing economy and the circular economy.
Communication in the Networked Society
Communication professionals require strategies that allow them to bring organisations and individuals together more effectively. This project researches how these strategies can be applied within today’s networked society, characterised by increasingly horizontal organisational structures and individual bonding. The project focuses specifically on the effectiveness and applicability of online content and influencing behaviour, both essential considerations in today's interconnected world.
Data-Driven Society
The Internet of things functionally connects not only objects but also people, and links them both to powerful applications of algorithms and software, resulting in cyber-physical systems. This project addresses the new manifestations of technologically connected people and things, focusing on themes ranging from big data analysis and blockchain technology to privacy and security, as well as the related technical, ethical, social and design challenges.
Design in the 21st Century
Designers are increasingly called upon to address a wide variety of often complex challenges, while relevant stakeholders participate more frequently and intensively in design processes. At the same time, there is a growing awareness of human values and the social impact of design, as the role of digital technology continues to expand. This project researches how designers are currently approaching new challenges and opportunities, and which methods are most suitable in this regard.
Maker Education and Contextual Learning Environment
Combining the maker movement’s constructionist educational model with the paradigm of socially structured learning within communities of practice provides us with an excellent starting point for educational innovation within an institute such as the Rotterdam University of Applied Sciences. In this project, educators develop and research their educational practice through the methodologies of action research; they implement concrete changes in their professional activities within their educational contexts, while also researching these activities and contexts.
Mapping Creative Rotterdam
The creative industry and creative professionals play a defining role in the development of Rotterdam's innovative urban environment. Creative professionals in particular may also benefit from a more systematic understanding of emerging social and cultural trends. This project applies quantitative and qualitative research to compile a current overview of Rotterdam’s creative sector and opportunities for creative talent.
Doctorate Level Programs
NA
Subject Areas for Exchange Students
Please check website: https://www.rotterdamuas.com/programmes/
Designful Innovation
Take up the challenge to design a meaningful innovation for 1 billion people. Use your creative thinking and process skills to design radical solutions and approaches. In an intensive programme consisting of thematical weeks on e.g. Trend Watching, Design Thinking and Human Behavior you will gain all the knowledge you need to change the existing. Just think of all the possibilities that could become reality by taking up this challenge!
Make an impact on one billion people
In this one-semester programme, you will need to draw upon logic, imagination, creativity, intuition and systematic reasoning to explore the possibility of what could be. You will design innovations that will benefit a substantial part of the world. You will learn Design Thinking methods and process skills which are key to innovation. You gain deep insights about users and relevant stakeholders and define and reframe problems, to generate solutions or alternative approaches that are more effective than those that already exist. During one semester you will be challenged to take the next step from 'problem-solving design' to 'sense-making design' (Bannon, Kolko).
Are you the student we are looking for?
The programme is open to exchange students from partner universities and all students from Dutch universities of applied sciences with a curious mindset and an interest in design. You will study as a group of students from all around the globe with different backgrounds. The key is the diverse knowledge of the group in terms of educational background, culture, skills and knowledge.
#GetConnected – Media, Culture and Society
Believe in something, even if it means sacrificing everything. Just do it – Nike
This campaign with Colin Kaepernick as the protagonist is considered to be one of the best examples when it comes to how an organisation can take a stance on a political or social issue. It’s called brand activism and forms a new challenge for the PR professional. Many organisations keep quiet out of fear of being cancelled by part of their stakeholders. But staying silent is also communicating something! People expect companies to speak up and address contentious issues. They expect companies to have an added value for society, a purpose. And in this mediatised world we are living in, these people have a strong voice.
In a networked society, people can easily get connected and form a group of like-minded people to challenge the status quo of an organisation. Activist communities and NGOs become bolder in addressing sensitive issues and subsequently putting pressure on companies to take a stand and act favourably. As a future PR professional, it is imperative to know how communities thrive, how they try to engage and change the behaviour of their target audience and how they can exert influence on the policy of an organisation.
Purpose, brand activism, communities and behavioural change… Making the world a better place. That’s what the #GetConnected programme is all about.
Blockchain
This practical exchange programme introduces you to blockchain technologies and cryptocurrency by building a simple working prototype from scratch and providing the theoretical knowledge behind it
In this exchange programme, you will review and learn blockchain technologies by building a simple working prototype from scratch. This project-based course allows you to learn, apply and evaluate your knowledge of blockchain and cryptocurrency, the most popular application of blockchain. You will review fundamental components of a blockchain, by developing a cryptocurrency in a blockchain data structure using Python. You will learn about digital signatures, hashing and proof-of-work mining. You will also design and build a scheme for decentralised consensus including communicating over TCP/IP sockets.
Application Deadlines
Fall: 1 May
Spring: 1 November
Teaching Languages
English
Semester Dates
Autumn: 1 September – 31 January
Spring: 1 February – 15 July
Cost of Living Per Month (Studying and Living)
Monthly rent: from €650
Food, transport, materials, etc.: €500-750